Choosing the right SEO agency in Kolkata can significantly impact your business's online visibility and growth. Since SEO is a long-term investment, measuring the effectiveness of your chosen SEO services provider is crucial to ensure you're getting a good return on your investment. Here's how to gauge if your SEO agency in Kolkata is delivering results. 1. Ranking Improvements: The most obvious indicator of an effective SEO strategy is an improvement in search engine rankings for your target keywords. Your SEO agency should provide you with regular reports that show your website's position in search results for specific terms relevant to your business. If you see a steady climb to the first page of search results, that's a good sign. 2. Quality Traffic Increase: Ranking on page one is great, but it’s the quality of the traffic that really matters. Your SEO agency should focus on attracting visitors who are likely to convert into customers or subscribers. Use Goog